Nal Strategy
To be food & feed company of choice for markets, manufacturers, & farms in Saudi, GCC, Middle East, North Africa, & Turkey, providing quality food & feed products and services.
Mission
Contribute in the food & feed industry and markets with premium quality & value products and services.
Values
- People first
- Customer care & happiness
- Integrity & respect
- Passion of achievement
- Commitment
- Innovation
- Social responsibility
Feed business unit key goals in 2021-2025 include:
- Be one of the top 5 influencers in feed milling in Saudi Arabia & GCC
- Commit to the total quality management and comply with the recognized food & feed quality and safety standards
- Be on top of the recent and advanced trends, technologies and development in food, feed & industry
- Create very valued, nutritional products, meeting the demand and fitting all purposes of the customers, with premium qulaity raw materials and integrated processes
- Deliver happiness to the stakeholders